Shaun Nichols in California, vnunet.com23 Apr 2008
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Some of the biggest names in technology, including Google and Yahoo, have
been talking up their green efforts for
Earth
Day 2008.
Google observed the environment awareness day by highlighting the green
benefits of its products.
The company announced an expansion of the
Google
Transit trip-planning service, and a new
Energy
Saver Gadget for Google Desktop which allows users to manage power settings
on their computers.
The
Google.org
philanthropic group also took time to tout the virtues of eco-friendly
businesses.
"As we transition from a pollution-emitting economy to a green-clean economy,
the task will be monumental. Millions of jobs can be created and a new economy
can be born," wrote Google.org associate Shannon Oliver.
"Simply put, green jobs are jobs that are good for the environment, good for
our planet and pay a living wage."
Yahoo, meanwhile, took time to team up with local recycling groups in a
campaign known as
Free
Is Good.
The aim of the project is to donate unwanted items and materials, such as
timber or old appliances, to groups which will then give them out to others,
rather than break down waste materials for recycling.
"We have seen a grassroots surge in consumers looking for information about
reuse, so we are using our network to help move consumers from awareness to
action," said Yahoo co-founder David Filo.
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